Digital Marketing Manager
Posting Date : 28 May 2024 | Close Date :26 Aug 2024


Client Background: Our client provide customizable Business Process Outsourcing (BPO) services to clients

Industry: BPO

Location: Kuala Lumpur

Headcount:1

Tenure: Permanent

Remuneration: basic + good benefits

Roles Summary:

Seeking a Digital Marketing Manager to lead the SEA market team, focusing on leisure, entertainment, and gaming sectors. Responsible for developing strategies across various digital channels.

Responsibilities:

•                • Open and expand new markets in Southeast Asia for clients.

•                • Develop and execute Google and Facebook Ads strategies to drive leads, conversions, and retention.

•                • Optimize campaigns to exceed KPIs like ROAS, CPA, and conversion rates, tailored for the leisure, entertainment, and gaming sectors in SEA.

•                • Analyze campaign performance, providing insights and recommendations.

•                • Manage client relationships, acting as the main contact and providing regular updates.

•                • Collaborate with creative, analytics, and account management teams for seamless campaign execution.

•                • Stay current on industry trends and best practices in SEA performance marketing for leisure, entertainment, and gaming.

•                • Recruit, train, manage, and motivate team members as needed.

Requirements:

•                • 5+ years of experience in strategizing and optimizing paid media on platforms like Facebook/Instagram, AdWords, YouTube, and third-party ad platforms.

•                • Fluency in English; proficiency in Mandarin, Thai, Vietnamese, Filipino, or other languages is a plus.

•                • Up-to-date knowledge of SEA market performance marketing trends and best practices.

•                • Excellent communication and interpersonal skills for managing client relationships in SEA.

•                • Willingness to travel overseas for business meetings, training, and exhibitions.

If you are interested in the position, kindly apply directly online by clicking on the "Apply" button. Thank you.

 


Sub Specialization : Marketing;Others
Type of Employment : Permanent
Minimum Experience : 5 Years
Work Location : Kuala Lumpur