Head of Marketing
Posting Date : 21 Sep 2022 | Close Date :20 Dec 2022


Client Background: Specialised in health supplements/ fashion accessories

Industry: MLM

Location: Kuala Lumpur

Headcount:1

Tenure: Permanent

Remuneration: basic + good benefits

Job Descriptions:

·       Oversee the Marketing Team work closely with Sales Team and cross-functional departments to ensure smooth execution of product plans and activities that meet product set objectives & targets.

·       Develop a short term and long term marketing strategy & plan to achieve set division/ department product objectives and goals (i.e. sales revenue, growth, market share and profitability).

·       Lead and guide the Marketing Team to plan and implement appropriate marketing mix strategies for their respective product groups to ensure overall division/ department objectives & sales targets are met.

·       Product lifecycle management and work together with R&D/partake in the new product development processes, specifically to lead in product market concept, pricing and packaging.

·       Analyze and review the products performance (new and existing) to provide recommendations for new products to be introduced or to phase out any existing products.

·       To gather field or market intelligence to initiate and formulate appropriate marketing strategies to enhance brand market competitive position and increase products’ sales performance.

·       Identify the major strengths and gaps in department and portfolio in recommendations to pursue and capitalize to strengthen the company/ department's position with its target markets.

·       Responsible in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

·       Design and oversee all aspects of digital marketing initiatives including product contents, marketing database, and FB campaigns.

·       Constantly review the business plans, re-strategize and initiate plans/programs to drive sales.

·       To understand the needs of distributors and plan strategies.

·       Assume full responsibility for budgetary control for the division/ department.

·       Assesses market competition by comparing the Company’s product to competitors’ products.

Requirements:

·       Candidate must possess at least Degree in Business Administration/ Marketing or equivalent.

·       Min. 10 years of working experience in the relevant experience.

·       Good to marketing strategies and budget planning skills.

·       Strong leadership with management skills.

·       Excellent writing and presentation skills.

·       Excellent analytical, problem solving, communication and decision making capability.

·       Independent and entrepreneurial mindset.

If you are interested in the position, kindly apply directly online by clicking on the "Apply" button. Thank you.

 


Sub Specialization : Marketing;Brand Management;Product Marketing
Type of Employment : Permanent
Minimum Experience : 10 Years
Work Location : Kuala Lumpur